The use of big data and analytics technologies has become increasingly popular across industries. Every day, more and more businesses realize the value of analyzing their own performance to boost strategies and achieve their goals. This is no different in the logistics industry, where warehouse managers track a range of KPIs that help them efficiently manage inventory, transportation, employee safety, and order fulfillment, among others.

With the help of the right logistics analytics tools, warehouse managers can track powerful metrics and KPIs and extract trends and patterns to ensure everything is running at its maximum potential. But how do you know which indicators to track?

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With a shocking 2.5 quintillion bytes of data being produced daily and the wide range of online data analysis tools in the market, the use of data and analytics has never been more accessible.

However, with all good things comes many challenges, and businesses often struggle with correctly managing their information. Oftentimes, the data being collected and used is incomplete or damaged, leading to many other issues that can considerably harm the company. Enters data quality management.

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We live in the age of information. Niche or industry aside, by squeezing every last drop of value from your business’s data, you will become more efficient, innovative, and productive.

Data offers a wealth of priceless insights that will boost the growth and evolution of your business significantly. And, if you fail to use big data to your advantage, you could find yourself falling behind your competitors and eventually becoming obsolete.

But, with so much information and such little time, where do you even begin? Digital dashboards not only help you to drill down into the insights that matter most to your business, but they also offer an interactive visual representation that assists in swifter, more informed decision-making as well as the discovery of priceless new insights.

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Market research analyses are the go-to solution for many professionals, and for good reason: they save time, offer fresh insights, and provide clarity on your business. In turn, market research reports will help you to refine and polish your strategy. Plus, a well-crafted report will give your work more credibility while adding weight to any marketing recommendations you offer a client or executive.

But, while this is the case, today’s business world still lacks a way to present market-based research results efficiently. The static, antiquated nature of PowerPoint makes it a bad choice for presenting research discoveries, yet it is still widely used to present results. 

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Digital data is all around us. In fact, we create around 2.5 quintillion bytes of it every single day, with 90% of the world’s digital insights generated in the last two years alone, according to Forbes.

If utilized correctly, data offers a wealth of opportunity to individuals and companies looking to improve their business intelligence, operational efficiency, profitability, and growth over time. In this day and age, a failure to leverage digital data to your advantage could prove disastrous to your business – it’s akin to walking down a busy street wearing a blindfold.

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